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Skincare makeup
Colour, glow and skincare

Oio Lab skincare makeup combines makeup-like results with real skincare benefits. Discover a skin tint, cream blush and illuminating balm.

HOLITINT

Skin tint with serum-level care

Foundation results. Serum care.

+17% hydration after 30 minutes and +25% after 28 days

A skin tint that evens skin tone like foundation and works as an advanced serum.

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HYPERFRESH BALM

Skin-enhancing cream highlighter

Superfresh glow. Advanced skincare.

+36% hydration after 30 minutes and an instant glow

A cream highlighter that gives skin a superfresh glow and delivers advanced skincare.

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Oio Lab skincare makeup reverses the standard approach to colour cosmetics. It is skincare that delivers makeup-like results — not makeup with skincare added. Our formulas even skin tone and leave the skin looking fresh and radiant, while supporting its condition.

What sets Oio Lab skincare makeup apart?

At Oio Lab, skincare makeup goes beyond colour alone. Our formulas support the skin while evening out the complexion, adding freshness and enhancing its natural radiance.

We combine advanced botanical ingredients with lightweight formulas that melt seamlessly into the skin, alongside efficacy confirmed by testing. The result is a natural finish that supports everyday skin comfort — without a heavy, mask-like effect.

Skincare with makeup-like results — not makeup with added skincare

Advanced formulas with efficacy confirmed by testing

A natural-looking finish without a heavy, mask-like effect

Why choose skincare makeup?

Skincare makeup is ideal when you expect more from a product than a visual effect alone. Here are 4 reasons why these formulas work so well as part of a daily routine.

Makeup-like results and skincare benefits

Makeup-like results and skincare benefits

Skincare makeup combines an immediate enhancing effect with formulas that continue to support the skin beyond the moment of application.

All-day comfort

All-day comfort

Well-designed skincare makeup should work with the skin, feel lightweight and remain comfortable throughout the day — even with daily use.

A natural finish without a mask-like effect

A natural finish without a mask-like effect

Well-formulated textures melt into the skin without creating a heavy layer, helping maintain a fresh, natural-looking finish.

Different formulas for different effects

Different formulas for different effects

Choose a tinted serum, cream blush or illuminating balm depending on whether you want to even skin tone, add fresh-looking colour or enhance the skin’s natural glow.

Skincare makeup in your daily routine

Skincare makeup can become a natural extension of your skincare routine rather than a separate makeup step.

When you want to even out skin tone

Choose a formula that combines a tinting effect with advanced skincare, helping to even out skin tone and create a more uniform-looking complexion. HOLITINT provides medium coverage and a natural satin finish without a heavy, mask-like effect.

When you want to add freshness and colour

A cream blush instantly brings freshness and natural colour to the complexion while melting seamlessly into the skin. MELTING BLUSH enhances the cheeks with subtle colour and leaves the skin looking fresh and healthy.

When you want to enhance radiance

Choose a formula that adds subtle radiance and leaves the skin looking naturally fresh. HYPERFRESH BALM enhances the complexion’s glow and can also be used on the eyelids and inner corners of the eyes.

FAQ — Skincare Makeup

Skincare makeup combines an immediate enhancing effect with formulas that also support the skin as part of your daily skincare routine.

A skin tint usually gives a lighter, more natural-looking finish than a classic foundation and is more often combined with skincare benefits. HOLITINT is a tinted serum with a foundation-like effect — not a foundation with added skincare.

A cream blush usually melts into the skin more naturally and creates a fresher, less powdery finish. In skincare makeup, it can also provide additional skincare benefits.

Yes. A well-formulated illuminating balm should do more than create a visual glow — it can also support skin hydration and comfort. HYPERFRESH BALM has also undergone ophthalmological testing, so it can be used on the eyelids.

It depends on the formula, but dermatological testing and high skin tolerance are particularly important in this category. HOLITINT is suitable for sensitive skin, while MELTING BLUSH and HYPERFRESH BALM have undergone dermatological and/or ophthalmological testing.

Treat it as a natural extension of skincare. After your usual skincare steps, apply a skin tint, cream blush or illuminating balm depending on the effect you want to achieve.

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